ST. PAUL MARKETING AGENCY FOCUSED ON NEXT-GENERATION DIGITAL CAMPAIGNS

20 Mar 2022


News

The founder of one of the nation’s first digital-marketing agencies, Ciceron in St. Paul, has a message: Third-party cookies on websites are going away — and with them a fairly standard method companies have used to target their ads.

Ciceron will be helping its clients come up with new strategies as it transitions to new leadership and an updated strategy for itself, said Twin Cities agency veteran Tina White, who in December succeeded Andrew Eklund as CEO, heading a leadership team that is 90% women.

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